We built the agency we always wanted to work with.
Daybreak is a nimble, senior team that's a hands-on partner to our clients and agency partners, embedded from day one. We operate globally, and are independently owned, operated, and WBENC-certified.
WHERE WE COME FROM
We come from creative.
We built our careers inside Wieden+Kennedy, where media, strategy, and creative sat in the same room and answered to the same idea. That's the standard Daybreak is built to.
Media belongs next to the idea.
We started Daybreak on a conviction: media works best when it's shaped alongside strategy and creative from the first conversation — not handed a finished idea to go place.
Without the bureaucracy.
No holding-company layers, no account-management relay, no junior hand-off. Senior practitioners, direct lines, and the freedom to choose the work and the partners we believe in.
Robin Cornuelle
Founding Partner
Robin brings a sophisticated blend of business and marketing strategy to client partnerships. She spent her career prior to founding Daybreak at Instrument and Wieden+Kennedy. She was raised in Hawaii and lives in Oregon.
Kelsey Bernert
Founding Partner
Kelsey brings two decades of media strategy to the table, with agency and brand-side experience spanning Wieden+Kennedy and Target Corporate. She grew up in Portland and now lives just outside of Seattle.
